Privacy Policy

1. Who We Are

EquipTestPro ("we", "us", "our") is an authorized dealer of industrial test and measurement equipment operating in Canada and the United States. Our website is located at equiptestpro.com. This Privacy Policy explains how we collect, use, disclose, and protect your personal information.

2. Information We Collect

We may collect the following types of personal information:

• Contact information — name, email address, phone number, and company name when you contact us, request a quote, or create an account.
• Shipping and billing address — when you place an order.
• Payment information — processed securely through our payment processor; we do not store full card numbers.
• Order history — products purchased, quantities, and transaction dates.
• Usage data — IP address, browser type, pages visited, referring URLs, and time spent on pages (collected via cookies and analytics tools).
• Communications — emails, quote requests, support tickets, and chat messages you send us.
• AI chat interactions — when you use our AI product assistant, we log the messages you send, the assistant's replies, the page or product you were viewing, and your IP address. These logs help us answer your questions, improve the assistant, and understand customer needs. Please avoid entering sensitive personal information in the chat.

3. How We Use Your Information

We use your personal information to:

• Process and fulfill your orders.
• Respond to quote requests, inquiries, and support tickets.
• Send order confirmations, shipping updates, and invoices.
• Maintain your account and order history.
• Improve our website, product listings, and customer experience.
• Send marketing emails (only with your consent; you may unsubscribe at any time).
• Comply with legal obligations and prevent fraud.

4. Cookies & Tracking

We use cookies and similar technologies to enhance your browsing experience, remember your preferences, analyze site traffic, and support marketing activities. You can manage cookie preferences through your browser settings or via our cookie consent tool.

We may use third-party analytics (such as Google Analytics) and advertising pixels. These services have their own privacy policies governing how they handle your data.

5. Sharing Your Information

We do not sell your personal information. We may share it with:

• Payment processors — to securely handle transactions.
• Shipping carriers — to deliver your orders.
• Email and marketing platforms — to send transactional and marketing communications.
• Analytics providers — to understand how visitors use our site.
• Legal authorities — when required by law or to protect our rights.

All third-party partners are contractually required to handle your data securely and only for specified purposes.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order records are typically retained for seven years for tax and accounting purposes.

7. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you.
• Correct inaccurate or incomplete information.
• Request deletion of your personal information (subject to legal obligations).
• Withdraw consent for marketing communications at any time.
• Lodge a complaint with your local data protection authority.

To exercise any of these rights, contact us at privacy@equiptestpro.com.

8. Security

We implement industry-standard security measures including SSL/TLS encryption, secure payment processing, and access controls to protect your personal information. No method of transmission over the internet is 100% secure; we cannot guarantee absolute security but take all reasonable precautions.

9. Children's Privacy

Our website is intended for business and professional use. We do not knowingly collect personal information from individuals under the age of 16. If you believe we have collected such information, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Continued use of our website after changes are posted constitutes your acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us: